Summary of Qualifications

Strategy: Senior Internet strategist, social media and online community specialist.
Marketing: Innovative online marketing techniques and product marketing execution.
Research: Intel research lead for the WebTrust project with the MIT Center for Digital Business at MIT Sloan.
Technologist: Designed Intel’s first external blog platform http://blogs.intel.com
Leadership: Executive Board Member at the Internet Strategy Forum, Marketing Career Track Advisory Board at Northeastern University.
Design: Creative layout and execution of online Intel product campaigns.
Presentation: Speaking engagements at the Marketing Sciences Institute, Yale Center for Customer Insights, MIT Center for Digital Business.
Project Management: Lifecycle management of mission critical software solutions.
Recognition: Three Intel Division Recognition Awards in four years for innovation, program management and research.
Community: Member of the City Club of Portland and its New Leaders Council.
Experience: 12+ years in technology, marketing, research and new media.

Professional Experience

2005 to Present ~ INTEL CORPORATION ~ Hillsboro , OR , USA

Senior Internet Strategist – Social and Emerging Media

Principal new media strategist and technologist for Intel and the Web Marketing Group. Intel.com homepage manager. Vision, design, and build of http://blogs.intel.com. Co-founder of the New Media Virtual team and led Intel’s strategy on new media vehicles including YouTube, Myspace, Second Life, etc. Strategy, design and project management of high-profile online marketing and viral campaigns. Managing Editor of the Intel® Techwire and Intel Business/Enterprise newsletters. Campaign “microsite” development and design.

2004 to Present ~ INTEL CORPORATION ~ Hillsboro , OR, USA

Internet Strategist - Web self-help systems

Provided forward-looking media design and marketing strategies for intel.com. Introduced new media and Internet programs that complimented wider Intel business objectives. Designed customer-facing self-help tools including “Identify Your Product” and “Web First”. Formed the Intel Web Strategy Forum of web and research professionals across Intel. Expanded relationships across industry and academia that include Dell Computer, Yale, MIT and Auburn University . Published articles to the Intel Technology Journal and over 10 online publications; co-authored research papers. Contributed to MIT white papers, student projects and participated in a book by MIT Sloan Professor Glen Urban.

2000 to 2004 ~ INTEL CORPORATION ~ Hillsboro , OR, USA

Program Manager - Advanced Web Capabilities

Principal designer of the Intel Download Center.Served as program manager and business analyst for web-based applications. Provided complete project lifecycle development and management. Defined project scope, goals, and objectives from a high-level conceptual view to a low-level implementation task. Performed extensive screen and layout design for prototypes and usability engineering. Managed global engineering and business resources. Intel Research lead for WebTrust project in collaboration with the MIT Sloan School of Management, the University of Maryland , and Northeastern University developing live site experimentation to improve user trust. Press coverage:Internetnews, CMO magazine, Optimize Magazine, 1 to 1 Magazine, (MIT).

1998 to 2000 DAVINCI SOFTWARE Chicago , Il , USA

Developer/Consultant – Software Design & Usability

Served as usability consultant providing design and system workflow improvements. Functioned as principal developer and project engineer for visual brochure web sites and applications. Provided Macromedia Flash development including splash tunnels and interactive games. Developed and designed system user interfaces. Project management and resource planning. Tracked projects and costs of development lifecycles.

1996 to 1998 INTEL CORPORATION Hillsboro , OR , USA

Web Engineer

Served on Intel’s initial Web Applets Team. Team Leader for the Intel® Boardwalk Virtual Palace Site; provided site management and development for multi-user 2-D virtual world. Intel Architecture Labs web solutions involving audio and video solutions.

1994 to 1995 DIGIMARC CORPORATION Portland , OR , USA

Online Services Engineer

Served as technical marketing and systems operator for Digital Photo-printing Online, an Internet service for photographic printing. Responsible for opening new markets, customer service and managing ahead-of-its-time Internet service.

Education/Certification

Portland State University , Portland , Oregon
Pursuing Interdisciplinary Master's Degree combining: Anthropology, Sociology & Computer Science

Winona State University , Winona , Minnesota ~ Political Science